Managing Member, Keegan Caldwell, is featured on Free Zone Frontier, with Dan Sullivan of Strategic Coach and Steve Krein of Startup Health, to talk about the world of intellectual property, effective legal and business communication, and defending IP assets. Learn about tips on entrepreneurship, the legal field, and how the firm has become the fastest growing law firm in America for two years in a row.

Click here to listen to the entire episode.

Dan Sullivan:

Dan Sullivan is founder and president of Strategic Coach®. A visionary, an innovator, and a gifted conceptual thinker, Dan has over 40 years’ experience as a highly regarded speaker, consultant, strategic planner, and coach to entrepreneurial individuals and groups. Dan’s strong belief in and commitment to the power of the entrepreneur is evident in all areas of Strategic Coach and its successful coaching program, which works to help entrepreneurs reach their full potential in both their business and personal lives.

He is author of over 30 publications, including The Great Crossover, The 21st Century Agent, Creative Destruction, and How The Best Get Better®. He is co-author of The Laws of Lifetime Growth and The Advisor Century.

Dan is married to Babs Smith, his partner in business and in life. They jointly own and operate Strategic Coach, with offices in Toronto, Chicago, and the U.K.

Steve Krein:

Steven H. Krein is the CEO, Cofounder and Managing Partner of StartUp Health, which is on a 25-year mission to invest in a global army of entrepreneurs — we call Health Transformers — to solve 11 Health Moonshots that will improve the health and wellbeing of everyone in the world: Access to Care, Cost to Zero, Cure Disease, End to Cancer, Women’s Health, Children’s Health, Nutrition & Fitness, Brain Health, Mental Health & Happiness, Longevity and Addiction. Since 2011, we have invested in more than 300 companies in 25 countries.

Prior to StartUp Health, Steven cofounded and led several technology companies including OrganizedWisdom, Promotions.com and Webstakes, a global online advertising, direct marketing, and technology company, which he took public on Nasdaq and grew to a $500M market cap before it was acquired by iVillage in 2002. Steven began his online career with Law Journal Extra!, now known as Law.com, the first online legal news and information website.

Steven is a serial entrepreneur, speaker, investor, advisor and entrepreneurial coach. Steven has been a keynote speaker at events hosted by Jefferson Hospital, Children’s Hospital Colorado, Cleveland Clinic, Google, Johnson & Johnson, Lake Nona Institute, McKinsey, SLUSH and Wharton, among others and has been a guest on Bloomberg TV, CNBC, CNN, FOX Business and The Today Show.

Steven received his JD degree from Delaware Law School and BA degree from the University of Maryland, College Park. Steven is a member of YPO (Young Presidents’ Organization) Metro New York Chapter and lives in New York City with his wife and three daughters.

Follow him on Twitter @stevenkrein.

About the Episode:

There are many exciting ways in which entrepreneurship and law overlap. Dan Sullivan, Steve Krein, and special guest Keegan Caldwell discuss the issues from all sides, including intellectual property and how lawyers and entrepreneurs can best communicate. Keegan helps clients defend their intellectual property assets. Have a listen to hear how that’s done:

Highlights:

Don’t understand: Many lawyers today don’t understand the mindset of the entrepreneur.

They’ll talk trash: If you do a bad job for one person, they’ll talk trash about you to everybody.

Maybe one person: If you do a good job for ten people, maybe one person will say something nice.

Can be beneficial: It can be a beneficial decision to turn some clients away, even in your company’s early days.

On the dangers: People acquainted with law will have checked out where dangers can be for clients, but one danger can be that they get fixated on the dangers.

Lawyer or entrepreneur: There’s all the difference in the world between being a lawyer and being an entrepreneur with a law degree.

On business value: For those in IP, instead of focusing on technology, you should focus on business value.

Serve you well: It can serve you well as an entrepreneur to be able to put yourself in someone else’s shoes.

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Click here to hear more about IP on CEO Secrets