Overview
Rebecca is a Marketing Specialist at Caldwell. Highlights of her role include:
- Develop and execute marketing campaigns that align with firm-wide business goals and strengthen brand positioning across digital and traditional platforms.
- Lead content creation and digital strategy initiatives, including website updates, social media management, and email marketing.
- Coordinate events and thought leadership opportunities, from panel discussions to networking engagements, that showcase the firm’s expertise.
Experience
Rebecca is a Marketing Specialist at Caldwell. She graduated cum laude from Suffolk University with a degree in Marketing. Prior to her role at Caldwell, Rebecca gained experience as a Marketing Intern at finance and tech start-ups, where she contributed to the strategic delivery of marketing initiatives. Rebecca is proficient in marketing research, digital marketing, and project management. Additionally, she served as the Vice President of the American Marketing Association, where she played a key role in organizing and promoting bi-weekly meetings, presentations, and networking events.